VP - West coast
A Marine Corps veteran, Troy hails from the Houston area of Texas, but has lived all over the country and many parts of the world. He has three great kids. He's a former elite-level triathlete, but these days Troy is big on skiing, hiking, backpacking, and cycling – and doing just about anything in the outdoors!
Bike: OPEN UP
GM - West coast
Born and raised in Northern California, started riding bikes at just 2.5 years old, was a PSIA certified ski instructor before working in bike industry, raced road, criterium, TT and XC for 6 years.
Bike: OPEN MI.ND
Service Manager - West coast
Originally from Florida, was a professional custom cabinet maker in previous life, loves DIPA, started cycling in high school, raced downhill and recently converted to e bike.
Bike: Pivot Shuttle
Mike's love for riding and tinkering started at age eight with his first bike. In 1976, he rode across the country, then promptly got a job at a local shop when he got home. He went on to later run his own shop for over 30 years, has raced road bikes at the Masters level, and has mountain biked all over the western hemisphere. If there's a trick to working on a bike – any bike – or fixing something "old school," Mike's your guy.
Bike: Too many to list!
When Willem was in high school, his parents asked him what sport he wanted to do, and BMX was the answer. His obsession carried him through working at a shop in college, and 12 years later, and he's coached, branded, managed multiple shops, and today is a master mechanic specializing in suspension, wheel builds, and appreciating (and fixing, and building) the unusual. Mountain, gravel, road – in that order!
Army brat, lived in Italy and Japan. Loves gravel bikes, XCO racing and rare LEGOs.
Originally from Walnut Creek, lived in Sydney and Melbourne for 10 years, loves long rides along the beach, and moonlights as a JDM tuner.
Bike: Moots Vamoots RSL
As a Bike Fitting Professional and Health Coach I want to share with you my expertise, and together find solutions to help you have the time of your life on and off the bike.
Bike: Haley custom
Originally from Texas, moved to the bay area to escape the heat. Can be found either bombing down hills or bombing down fairways!
Bike: OPEN MI.ND